Newspaper Insert Checklist

In advertising, an insert is a separate advertisement put in a magazine, newspaper, or other publication. Newspaper insert as the name suggests is a form of advertisement that uses only newspaper as a medium and for successful execution of Newspaper insert campaign
Use this checklist to gather the information you need to get started, and contact us @ Universal Media to begin planning successful Campaign execution.

  • Decide which zip codes you would like your insert to reach And set specifications for,
  • Insert size: for example 25″ x 22″
  • Color printing and palate combination : For example White and cyan to be printed on newspaper stock
  • The layout that best meets your practice’s needs (Example)
  • Write up the information for us to customize the Design of your insert.
  • Business name, address and phone number
  • Provide a picture of you or your office staff and a company logo in electronic format. All files need to be saved as high resolution JPG, EPS or TIFF
  • The list services that your practice provides
  • A short statement about your office (such as a mission statement)
  • The call-to-action you want to use to generate traffic (such as a coupon offer or event)

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