Our 21st century consumer has many reasons to be at home and make purchases from the comfort of his couch. We give him an ideal opportunity to move from his coach and to his door…all within the coziness of his home.
Society Activation is one of the tools employed in Direct Marketing to reach out to your target group in their comfort zone mainly their residence. It serves to promote your brand directly to the end user, to draw the attention of his entire family or niche buyers within his family.
We offer a flawless platform for TG engagement, within a specific time while leveraging the optimal output of a campaign. Our spreadsheets of all societies in India are a detailed diagram categorizing housing societies according to the profile of residents, income group, age etc. Thus hyper-targeting aids in promotion for your marketing and brand launches to your specific segment of buyers.
We at Universal Mediaa help in the complete organization of your Society Activation- From getting society approval to putting up the kiosk etc. We being an experienced btl activation agency accentuates your brand the best way.
Advantages :
- A perfect platform for community-connect.
- In today’s digital times, Social Activation is one of the popular means of marketing for local as well global brands.
- It allows direct interactions with your consumer and other potential customers.
- It supports your other media activities and promotions.
Areas where Social Activation has been accomplished :
We currently serve the entire city of Mumbai and Greater Mumbai region comprising of areas up to Thane ,Navi Mumbai, Mira Road for society activations. We carry out brand activation all over Mumbai.
Complete planning and services of Activation :
The entire spectrum of organizing a Society Activation, right from seeking permission to setting up the campaign, supplying promoters, setting up kiosks and booths, marketing the campaign is executed by our team of experts.
We have a kit which is an all season- friendly. So come rain or the sunshine, the weather will not affect your promotion.
We also bear in mind stability and safety of senior citizens or specially-abled buyers. Our floors are well cushioned to avoid any accidents due to tripping.
Our detailing of housing society, application of various parameters and hyper targeting of the product makes us one of the most preferred activation agency in India.
Real estate, FMCG, Education, Automobiles, Financial Services, Home Automation are few of the industries that have benefited from our successful society activations in the past.