Society activation offers a platform to target audience engagement in a Real World setting, it literally brings the product to the end-user in their homes and so is perfect for engaging a targeted group of customers. We at Universal Media know how to designs setups that help ensure smooth and hassle-free society activation.
Audience Targeting: Society activation helps brands target different socio-economic groups in most efficient way. This becomes possible due to the fact that people staying in the same residential complex share similar economic background enabling advertisers to easily target any specific socio-economic group
Strong Brand Recall: Brand activation in residential societies helps in developing strong brand recall. The residential society activation proves to be perfect irrespective of whether you want to engage an entire family or just target a few in a family.